Facebook Sales, Profit Beat Analysts' Estimates

Facebook Sales, Profit Beat Analysts' Estimates

Assessment

Interactive Video

Business

University

Hard

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Despite privacy scandals, Facebook's business thrived with high revenues and profits, maintaining its advertising dominance alongside Google. Instagram also showed strong performance, experimenting with new ad formats and leveraging its platform for growth.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of the targeting abilities of Facebook for advertisers?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What advertising formats is Instagram experimenting with according to the text?

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