Bloomberg's March Madness charity competition brings together top business and finance leaders to fill out brackets and compete for charity donations. This year, the competition features new participants and a revised prize distribution, with first, second, and third place winners donating to their chosen charities. Notable participants include Bill Ford, Tony Ressler, and David Solomon. Popular picks include Duke, with some participants opting for unconventional choices. The event encourages friendly competition and engagement, with Bloomberg customers invited to participate and follow along via a special website.

How does the contest determine which charities receive the funds?

What strategies do some participants use when filling out their brackets?