Word Association Snapchat: Hottest Start Up in the World

Word Association Snapchat: Hottest Start Up in the World

Assessment

Interactive Video

Business

University

Hard

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The transcript covers a range of topics including Taylor Swift's music and branding, the value of Super Bowl advertising, the state of sports and media, and the impact of cultural phenomena like Kim Kardashian and Elvis Presley. It also touches on the challenges faced by media companies and the importance of public relations.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of Taylor Swift's music in the context of branding?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the speaker perceive the pricing of Super Bowl ads?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What concerns does the speaker express about the New York Times?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

In what way does the speaker relate Kim Kardashian's publicity to the concept of awareness?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What historical reference does the speaker make to illustrate societal changes in perception?

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