Innovation is not just about good ideas

Innovation is not just about good ideas

Assessment

Interactive Video

Business

University

Hard

Created by

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The video discusses understanding personal strengths in innovation, dividing innovation into ideation, selling, and delivery, and the role of an innovation manager in building a capable team. It includes a case study from Marks & Spencer, highlighting the creation of an innovation delivery manager role to improve idea implementation.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the three categories of innovation mentioned in the text?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What was the key job of a good innovation manager as described in the text?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

How did the speaker identify the strengths and weaknesses of their team in innovation?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

What role did the speaker create to address the delivery of ideas?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What skills were emphasized for the innovation delivery manager compared to ideation experts?

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OFF