Vaping Products to Boost Profits, Imperial Brands CEO Says

The video discusses the company's focus on tobacco alternatives and next-generation products, highlighting two main growth engines: tobacco and vaping. It addresses market performance, competition, and new product launches, including a heated tobacco product in Japan. The video also explores advertising opportunities, cannabis investments, and divestment plans. Finally, it touches on gender diversity in corporate leadership.

What opportunities are seen in the vaping market according to the text?

What are the potential future markets for heated tobacco products as discussed?

What are the company's views on gender diversity in leadership roles?