How Dunkin' Plans to Attract More Customers to Its Stores

The video discusses the company's strong quarterly performance, highlighting an 11% increase in operating income and a 19% rise in earnings per share. Despite these gains, consumer concerns about global issues and economic uncertainty are affecting spending. The company is addressing these challenges by launching new platforms, such as a steak platform and dark roast coffee, and enhancing franchisee profitability. Additionally, efforts are being made to boost afternoon store traffic with new menu items like the chewy granola bar.

What role does franchisee profitability play in the company's growth?

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In what ways is the company innovating in both product and technology?

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