Focus on Sustainability at Land O'Lakes' Century-Old Farming Cooperative

The video discusses sustainable farming practices, focusing on agronomic, economic, and environmental benefits. It highlights the roles of farmers, retailers, and companies in promoting sustainability. Challenges in changing traditional farming methods and misconceptions about corporate farming are addressed. Techniques like cover crops and reduced tillage are emphasized for soil health. The motivation for sustainability is driven by climate concerns and economic viability, aiming to support rural economies and meet consumer needs.

What are the challenges farmers face when adopting new sustainable practices?

What role do public and private sector investments play in sustainable farming?

How does the organization measure its impact on farmers and the environment?