VOICED : S Koreas traditional markets go high tech

The video discusses the digital transformation of traditional markets in Seoul, focusing on a vendor who adopts a touchscreen tablet and the My Shop app to boost sales by 30%. The app, developed by SK Telecom, offers sales and inventory data, enabling targeted marketing. This initiative aligns with government efforts to support small businesses against large firms and supermarket chains. Customers benefit from digital payments and tax returns, with plans to expand the scheme nationwide.

What changes did the shop owner make to adapt to the digital age?

How has the use of the 'my shop' app impacted the store's sales?

What features does the 'my shop' app provide to the shop owner?

What initiative was launched to support traditional markets in South Korea?

How has consumer behavior changed in relation to payment methods at traditional markets?