CLEAN : Going off grid: putting Tokyo fashion week on the map

The video discusses the potential of modest wear to be both cool and universal, challenging the perception that hijabs are old-fashioned. It highlights efforts to create fresh designs that appeal to younger generations and can be worn by non-Muslims, thus expanding the market for modest fashion.

In what way does the speaker suggest that hijab can be appealing to a wider audience?

What does the speaker imply about the market for modest wear?