Why Wal-Mart May Be About to Buy Bonobos

Why Wal-Mart May Be About to Buy Bonobos

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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The video discusses the acquisition of Bonobos by Walmart, highlighting the confusion around the deal's benefits for Bonobos. It explores the potential online strategy and brand value concerns, noting that Bonobos' financial challenges have led to the acquisition. The video concludes with an explanation of Walmart's strategy to acquire struggling companies at a lower cost.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

How does the teacher describe the shopping habits of Bonobos customers compared to Walmart customers?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What strategy does Walmart seem to be employing by acquiring companies like Bonobos?

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