What do Marketing Managers Do

Marketing managers play a crucial role in organizations by planning, implementing, and controlling marketing strategies. They ensure that marketing plans are effectively executed and monitor the results to achieve intended outcomes. This involves continuous planning and strategy development throughout the year, alongside current marketing activities. If results do not meet expectations, managers must analyze and understand the reasons behind it.

Explain the process of planning in marketing.

Describe the importance of strategy in marketing.

What are the main responsibilities of marketing managers?

What does it mean to implement marketing plans?

How do marketing managers control the performance of their plans?