How Samsung Recall Helped Chinese Smartphone Maker Oppo

How Samsung Recall Helped Chinese Smartphone Maker Oppo

Assessment

Interactive Video

Business

University

Hard

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The video discusses the impact of the Samsung recall on market opportunities, highlighting how consumers are seeking alternatives. It explores marketing strategies to leverage this opportunity, focusing on retail partnerships. The discussion shifts to Apple's strategy in the lower-end market and its implications for Oppo. The video also covers future innovations in smartphones, emphasizing R&D and fast charging technology. Finally, it outlines Oppo's global expansion plans, particularly in the US and Southeast Asia.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What innovations does the company foresee in the smartphone market?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the company's global ambitions, particularly in the US market?

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