Vita Coco CEO on Growth vs. Inflation

The video discusses the challenges and strategies of a company co-CEO in managing ocean freight costs and inflation while focusing on growth. It highlights the company's approach to passing some costs to consumers, maintaining its market position as a health-focused brand, and expanding through innovation and M&A. The company is profitable and cash generative, unlike many peers, and emphasizes sustainability by supporting local communities and improving environmental practices.

In what ways is Vita Coco adapting to consumer health consciousness?

How does Vita Coco plan to maintain its market position amidst rising costs?