CLEAN : Franc surge casts shadow on Geneva luxury watch fair

The video discusses the impact of changes in the Swiss franc on the market, highlighting how high-end markets are somewhat isolated from minor price changes. However, the significant shift in the Swiss franc affects the industry, with brands contemplating their strategies. The discussion also touches on the challenges faced by the domestic market due to high prices and the strong Swiss franc, which impacts tourism in areas like Lucerne.

Why is the discussion about money considered inappropriate in the context provided?

What are the implications of the strong Swiss franc for foreign buyers?