Tilray CEO Says Flavor, Packaging and Brand Are Focus of AB InBev Partnership

The video discusses the potential impact of US hemp legalization on the market, including banking sector involvement and new opportunities for Canadian companies. It highlights research partnerships, particularly with AB InBev, focusing on cannabis-infused beverages. The video also explores the medicinal cannabis market, comparing plant-based and synthetic cannabinoids, and addresses the challenges of maintaining independence in the growing cannabis industry.

What are the anticipated characteristics of the ideal cannabis-infused beverage?

How do patients and physicians view plant-based medicine compared to synthetic alternatives?

What challenges does the company face in maintaining independence in the cannabis industry?