Capcom Targets Smartphone Gamers

Capcom Targets Smartphone Gamers

Assessment

Interactive Video

Business, Information Technology (IT), Architecture

University

Hard

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The video discusses Capcom's strategies for growth, focusing on introducing new AAA products and leveraging platforms like PC and smartphones. Capcom aims to sell 100 million game copies annually, with a significant push into mobile gaming through a partnership with Apple. The company prefers organic growth over mergers and acquisitions, emphasizing in-house talent development. Capcom believes digital entertainment will drive Japan's future growth, with the game industry leading the way.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What role does Capcom see for digital entertainment in Japan's future?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways does Capcom believe the game industry can contribute to Japan's growth?

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