Andy Burnham rides new hire bicycle at the launch of a new clean air zone and cycle hire scheme in Manchester

The video discusses initial excitement about a project, focusing on branding and visual appeal. It outlines an execution plan and requests feedback, while also considering additional factors.

What is the significance of the phrase 'iconic' in the context of the discussion?

How does the speaker describe the appearance of the products?

What are the speaker's feelings about the branding discussed?

What does the speaker imply about the effectiveness of the branding?

What does the speaker mean by 'there's some weight in it' regarding the product?