Domain Authority

Domain Authority

Assessment

Interactive Video

Business

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the significance of the Internet in modern marketing, emphasizing the need for effective communication with customers online. It introduces the concept of domain authority, explaining it as a measure of a website's strength in search engine results, influenced by factors like the number of links. Understanding domain authority helps marketers estimate their website's potential ranking in search results, highlighting its importance in digital marketing strategies.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

In what ways has the communication with customers changed in relation to the Internet?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

Why is it important for marketers to be effective in their efforts today?

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