VOICED : Nueva coleccion de Dior busca acercarse a los millennials

Maria Grazia Chiuri, the first woman to lead Dior's artistic direction, aims to engage millennials by presenting Dior in a way that resonates with their unique perspectives. The Dior Salvaje collection, showcased in Los Angeles, celebrates the brand's 70th anniversary with designs inspired by the open spaces and desert life of Georgia O'Keeffe. Once overlooked, California is now a significant hub for international fashion.

Who is the first woman to lead the artistic direction at Dior?

• Maria Grazia Chiuri

• Coco Chanel

• Georgia O'Keeffe

• Valentino

What is Maria Grazia Chiuri's goal for Dior under her leadership?

• To focus solely on traditional designs

• To engage with the millennial generation

• To expand into men's fashion

• To relocate the headquarters

What is a characteristic of the new generation according to Chiuri?

• They prefer traditional fashion

• They have a unique perspective on fashion

• They are not interested in fashion

• They follow fashion trends strictly

Where was the Dior Salvaje collection presented?

• New York

• Paris

• Milan

• Los Angeles

What inspired the Dior Salvaje collection?

• Urban landscapes

• Georgia O'Keeffe's life in the desert

• Modern architecture

• European art