Mondeléz Raises Prices Across the Board as Costs Rise

The video discusses the impact of rising logistics and transportation costs on consumer prices, highlighting that these costs are not expected to decrease soon. It explains how companies manage inflation by passing costs to consumers and employing revenue growth management strategies, such as optimizing product sizes and promotional spending. The concept of price elasticity is also addressed, noting that higher prices do not necessarily lead to lower volumes in the current market.

What factors are contributing to the increase in prices mentioned in the text?

How are companies managing to pass on costs to consumers?

What strategies are mentioned for optimizing promotional spending?

What does the text suggest about the relationship between price elasticity and volume?

What is the significance of smaller pack sizes in the context of consumer behavior?