VOICED : Facebook sacudido por escandalo de violacion de datos personales

Facebook faced a major scandal involving Cambridge Analytica, which allegedly used data from 50 million users to influence voters during Trump's campaign. The data was collected through a personality app, affecting not only users but also their friends. Cambridge Analytica denied misuse, while Facebook suspended the firm. The scandal led to a significant drop in Facebook's stock and raised questions about its data collection methods and the distinction between commercial and political advertising.

What was the main concern regarding Facebook's business model in the scandal?

• Increase in advertising costs

• Loss of user engagement

• Threat to its business model

• Expansion into new markets

Which company was involved in using Facebook data to influence voters?

• The New York Times

• The Observer

• Cambridge Analytica

• Facebook

How did Cambridge Analytica collect data from users?

• Through a personality prediction app

• Through direct surveys

• By hacking into Facebook accounts

• By purchasing data from third parties

What was Facebook's immediate action against Cambridge Analytica?

• Filed a lawsuit

• Suspended the firm

• Issued a public apology

• Increased security measures

What broader issue does the scandal highlight for Facebook?

• The necessity of reducing operational costs

• The challenge of differentiating between commercial and political content

• The need for more engaging content

• The importance of expanding user base