Understanding Negativity Bias in Media

Understanding Negativity Bias in Media

Assessment

Interactive Video

Other

9th - 10th Grade

Hard

Created by

Emma Peterson

FREE Resource

The video explains the concept of negativity bias, a phenomenon where the brain processes negative news more effectively than positive news. This bias, identified by researchers Paul Rosen and Edward Roysman, is rooted in evolutionary survival instincts. In modern times, it influences media consumption, as threatening headlines attract more attention. However, by understanding this bias, individuals can consciously focus on positive stories and manage their media intake through curated sources and time-regulating apps.

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7 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main reason our brains focus more on negative news?

Because negative news is more interesting

Because positive news is less frequent

Due to a lack of positive news sources

Due to a phenomenon called negativity bias

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who coined the term 'negativity bias'?

Sigmund Freud and Carl Jung

B.F. Skinner and John Watson

Charles Darwin and Alfred Wallace

Paul Rosen and Edward Roysman

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why do both humans and animals give more importance to negative entities?

Because they are more dangerous

Because they are more common

Because they are more interesting

Due to evolutionary survival mechanisms

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does negativity bias affect media consumption?

It makes people read more books

It reduces the time spent on social media

It encourages people to watch more TV

It drives more clicks on threatening headlines

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one way to counteract negativity bias?

By ignoring all news

By reading only headlines

By focusing on positive stories

By avoiding social media

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What can help regulate the time spent on platforms to avoid doom scrolling?

Listening to music

Reading more books

Using apps that limit usage time

Watching more TV

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How can one curate their news sources effectively?

By reading newspapers from cover to cover

By subscribing to every available news outlet

By using email lists and online subscriptions

By only watching TV news