The Business Cycle: Implications for Businesses and Different Departments

The video discusses the business cycle's stages—recovery, boom, slump, and recession—and their effects on businesses. It highlights how companies like Primark and Calvin Klein adapt to these stages. The video also explores how different departments, such as marketing and operations, should respond strategically. A case study on UK supermarkets like Aldi and Lidl illustrates adaptation strategies. The video concludes with a summary of the business cycle's varied impacts on different businesses.

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