CLEAN : African designers make business case for changing fashions face

The video discusses the importance of personal branding, emphasizing quality and identity over cultural stereotypes. It highlights the value of African craftsmanship, particularly in embroidery and beading, and its role in ethical fashion. The speaker envisions a future where African fashion and artisans are more prominent, aiming to involve more designers and change the fashion sector. Mentoring emerging African designers is also a focus, recognizing the continent's vast creative potential.

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