Future of Broadcasting: Story 2: U.S. Television

Future of Broadcasting: Story 2: U.S. Television

Assessment

Interactive Video

Business, Journalism, Social Studies

9th - 10th Grade

Hard

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The transcript discusses the concept of a 'marginal hit' in TV ratings, highlighting the role of scheduling and the influence of airtime buyers in determining the success of TV shows. It also touches on the power of advertisers and the importance of viewer demographics in shaping programming decisions.

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What new insight or understanding did you gain from this video?

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