Nose Blindness: Why Can’t You Smell Perfume On Your Body When Everyone Else Can?

The video explores the phenomenon of nose blindness, where scents become less noticeable over time. It explains how the brain adapts to familiar smells, a trait that has evolutionary benefits. Pamela Dalton's research highlights the importance of scent adaptation in human evolution and its implications for industries like perfumery. Techniques such as using coffee beans to reset scent perception are discussed.

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