What is the SCARF Model?

The SCARF model by David Rock identifies five domains—status, certainty, autonomy, relatedness, and fairness—that influence social behavior by triggering threat or reward responses in the brain. Understanding these domains helps create a positive work environment by minimizing threats and maximizing rewards. The model emphasizes the importance of feedback, clear communication, autonomy, social connections, and fairness in enhancing cognitive performance and emotional well-being.

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