CLEAN : Lego's colourful plastic bricks to go green

The video discusses Lego's commitment to sustainable plastic use, focusing on high-quality, durable, and reusable applications. It explores biobased and recycled plastics to reduce environmental impact and highlights consumer behavior regarding Lego bricks. The company encourages reuse over recycling due to the bricks' long-term compatibility. Additionally, Lego has invested significantly in renewable energy, including wind farms and solar power, to minimize the environmental footprint of its manufacturing processes.

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