Marketing in a Post-Covid World

The video discusses the impact of COVID-19 on marketing, highlighting changes in consumer behavior and the increased importance of online platforms. It explores how Amazon uses data and AI to understand consumer preferences and adapt marketing strategies. The discussion also covers the role of cultural insights in content strategy, the evolving streaming landscape, and innovative marketing tactics. Additionally, it emphasizes Amazon's commitment to diversity and inclusion in content creation and maintaining brand health through feedback.

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