Dan Ariely: What makes us feel good about our work?

The video explores the complexity of work motivation, challenging the simplistic view that money is the sole motivator. Through various experiments, including Lego building and paper tasks, it highlights the importance of meaning and acknowledgment in enhancing motivation. The IKEA effect is discussed, showing how effort increases perceived value. The video concludes by comparing economic theories of Adam Smith and Karl Marx, emphasizing the growing importance of meaning in the knowledge economy.

What new insight or understanding did you gain from this video?