My Channel is Dying (this SUCKS!)

Desiree Martinez discusses her journey as a social media marketer and YouTuber. She shares the growth and challenges of her channel, including the impact of COVID-19 and strategic changes made in 2021. Desiree rebranded her channel to focus on social media marketing, bringing in guest experts, but faced setbacks. She emphasizes the importance of community building and personal branding, sharing her personal and professional life changes. Desiree outlines her new content strategy, focusing on emotional connections and community engagement, and shares her future plans for the channel.

What new insight or understanding did you gain from this video?