Understanding Financial Ratios for Business Performance Evaluation

The video tutorial provides an overview of financial ratios, explaining their importance for businesses and stakeholders. It covers profitability ratios like gross profit margin, operating profit margin, and ROCE, which measure a business's ability to generate profit. Gearing ratios are discussed to assess a firm's reliance on borrowed funds and the associated risks. Efficiency ratios, including inventory turnover, receivables days, and payables days, are explained to evaluate how well a business utilizes its resources and manages cash flow. The tutorial highlights the benefits and limitations of using financial ratios for performance measurement.

What new insight or understanding did you gain from this video?