Prioritization: Understand Urgent and Important

The video explains the distinction between urgent and important tasks, tracing the concept back to Eisenhower and Stephen Covey. It introduces the urgent-important matrix, a tool for prioritizing tasks based on urgency and importance. The video discusses the four quadrants of the matrix, emphasizing the importance of focusing on tasks that are important but not urgent. It provides strategies for effectively using the matrix to manage workload and improve productivity.

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