TED: The counterintuitive psychology of insurance | Orit Tykocinski

The video explores the perception of insurance, drawing on Kafka's analogy of insurance as a primitive religion. It discusses how insurance affects risk perception, often leading to magical thinking. The speaker examines intuitive risk assessment and how insurance marketing promotes peace of mind. The video also addresses issues of overinsurance and moral hazard, offering lessons and recommendations for both consumers and insurance companies.

What new insight or understanding did you gain from this video?