How To Get Started On LinkedIn - Social Media For Beginners (8/10)

The video tutorial addresses common misconceptions about LinkedIn, emphasizing its role in building business connections beyond job searching. It provides guidance on creating a professional LinkedIn profile, including the importance of a detailed summary, awards, and location. The tutorial also covers effective content sharing strategies, such as posting native content and using LinkedIn's article feature to increase engagement. Additionally, it highlights the benefits of creating a company page and using sponsored posts to reach a wider audience. Finally, it stresses the importance of sending personal messages when connecting with others on LinkedIn to foster meaningful business relationships.

What new insight or understanding did you gain from this video?