Diagnosis: Diagnosing the Customer's Need [Sales Process Part 5 of 9]

The video tutorial explains the sales process, focusing on diagnosing prospect needs through questioning techniques. It emphasizes the importance of active listening and note-taking to value the prospect's input. The SPIN selling process is introduced, detailing its four stages: Situation, Problem, Implications, and Need. The tutorial concludes with the concept of a pre-close to secure a prospect's interest.

What new insight or understanding did you gain from this video?

Evaluate responses using AI:

OFF