Navigating Challenges and Lobbying Strategies in Business

The transcript discusses the importance of lobbying and overcoming challenges as a CEO. It highlights the need for understanding appropriate lobbying, board support, and governance. The focus shifts to external stakeholders and advocacy, emphasizing resilience and a long-term approach. A case study on RU-486 illustrates the challenges faced and the strategic decisions made to overcome them. The importance of maintaining humor and resilience is stressed, along with the practice of naming projects to personalize them.

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