Introducing the Self-Cooling Can: A Game-Changer in Beverage Technology

The video discusses a self-cooling can developed by Ice Tech, a South Korean company. The can cools its contents using a coil filled with compressed gas, which expands when opened, absorbing heat. The technology is cost-effective, adding only one cent to the cost of a standard can. Ice Tech is in talks with major companies to market the product, which is environmentally friendly and versatile for various beverages. Retailers are interested in the product, which could reduce the need for refrigerator space. The can's commercial viability is supported by a major steel corporation, which sees potential in mass production.

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