VOICED: Italian icecream-makers Grom set to become global success story

The video tells the story of two friends from Turin who started an ice cream business using organic produce from northwest Italy. Despite initial challenges and an economic crisis, their business expanded internationally. They adhere to a slow farming ethos and experiment with different plant varieties for their products. Their ice cream, made in Italy and exported worldwide, is preferred by customers for its natural taste. The business thrives even in economic downturns, aided by favorable weather conditions.

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