VOICED : Cafe africano para los africanos

The video discusses the journey of Rwandan coffee, which is mostly exported to Europe and the US. Neo Cafe, founded by Nigotsi Dotsi, aims to retain more coffee within Africa, offering a new concept where Africans consume their own produce. With branches in Lagos and Kigali, Neo seeks to integrate coffee into Nigeria's daily routine. The cafe's clientele mainly consists of returning Nigerian emigrants and foreigners. Neo aspires to cultivate a local taste for homegrown coffee and become the African equivalent of Starbucks.

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