VOICED : Autos de lujo en Shangai

The video discusses the rapid growth of the Chinese automotive market, which has become the largest in the world, surpassing the United States in 2009. European and American manufacturers are increasingly interested in this market, seeing it as a way to mitigate economic challenges in their home countries. The market is evolving in stages, with luxury vehicles now becoming a significant focus. China is the second-largest market for Rolls Royce, highlighting the demand for high-end cars as a status symbol among the wealthy. This presents lucrative opportunities for European manufacturers facing economic difficulties at home.

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