VOICED : Arte para escanear

The video explores the unique art of Scott Blake, who creates portraits using barcodes. His work includes a portrait of Warren Buffett, composed of barcodes from brands owned by the billionaire. The art is interactive, allowing viewers to touch and scan it, challenging traditional museum norms. Blake's art comments on consumer society, particularly in the U.S., where identity is often tied to products. Each piece requires extensive work, involving thousands of barcodes. Despite understanding the process, Blake finds the scanning experience magical. The art form has evolved, now even possible with mobile phones.

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