Shoppers flock to Boxing Day sales

Shoppers flock to Boxing Day sales

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Interactive Video

Information Technology (IT), Architecture, Business

University

Hard

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The transcript discusses the impact of online shopping on Boxing Day sales, highlighting the increase in footfall on the High Street despite fears of a decline. It explores consumer motivations for shopping on Boxing Day, such as finding bargains and having leisure time. Retailers are working hard to attract customers with discounts and strategies like click-and-collect. The importance of the December-January sales period for retailers is emphasized, with many making a significant portion of their annual sales during this time. The transcript also notes the growing influence of online shopping, with consumers spending significant time on retail websites during the holiday season.

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OPEN ENDED QUESTION

3 mins • 1 pt

What new insight or understanding did you gain from this video?

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