CLEAN : Fiat Chrysler CEO Ferrari IPO long overdue

The video discusses the unique opportunity for a brand to expand its reach into areas that reflect exclusivity and pricing similar to its car side. It highlights the overdue move to separate the business from traditional car making, emphasizing that the only commonality is the presence of four tires and a steering wheel. The speaker also shares views on diesel, suggesting that while there is a temporary backlash, it should not be opposed in principle. The discussion includes the impact of the anti-diesel movement and the VW scandal.

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