Cultural School of Strategy

Cultural School of Strategy

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Henry Mintzberg's cultural school emphasizes culture as a key driver of organizational strategy. Strategy emerges from social interactions and shared beliefs within an organization. These beliefs are shaped through socialization, often subconsciously, and influence resource allocation and strategic development. Culture can perpetuate existing strategies and resist change. Bjorkman outlines four phases of strategic change: strategic drift, cultural breakdown, experimentation, and stabilization. These phases describe how organizations adapt their strategies in response to cultural and environmental shifts.

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3 mins • 1 pt

What new insight or understanding did you gain from this video?

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