How YouTube Became a Social Media Phenomenon

The video tutorial provides an overview of YouTube, a popular social media platform for video sharing. It covers YouTube's origins, founded by former PayPal employees, and its rapid growth leading to its acquisition by Google. The tutorial explains how YouTube allows users to upload and share videos, detailing the evolution of video formats from FLV to MP4. It also highlights content guidelines and the emergence of YouTube stars like PewDiePie and Justin Bieber. YouTube incentivizes creators by paying for top-viewed videos, maintaining its status as a leading global site.

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