VOICED: Cut-price cigarettes prompt health fears in Senegal

VOICED: Cut-price cigarettes prompt health fears in Senegal

Assessment

Interactive Video

Business

10th Grade - University

Hard

Created by

Wayground Content

FREE Resource

Philip Morris surprised the Senegalese market by reducing Marlboro cigarette prices significantly, raising concerns from the Health Ministry about potential health impacts. The government is preparing new regulations to control cigarette advertising and pricing. Despite these efforts, Senegal and other developing regions remain key markets for cigarette companies due to high growth potential.

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OPEN ENDED QUESTION

3 mins • 1 pt

What new insight or understanding did you gain from this video?

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