Understanding High Prices and Consumer Reactions

Understanding High Prices and Consumer Reactions

Assessment

Interactive Video

Business

9th - 10th Grade

Hard

Created by

Jennifer Brown

FREE Resource

10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main issue discussed in the introduction of the video?

Technological advancements

Rising prices

High crime rates

Environmental concerns

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a concern consumers have about digital shelf labels?

They are not environmentally friendly

They are difficult to read

They might be used to increase prices easily

They are too expensive to implement

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What pricing strategy did Wendy's CEO suggest that caused backlash?

Fixed pricing

Seasonal pricing

Dynamic pricing

Discount pricing

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is 'shrinkflation'?

Offering discounts on larger products

Reducing the size of products while keeping prices the same

Increasing the size of products while keeping prices the same

Increasing prices while keeping product size the same

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company was mentioned as having reduced the number of sheets in their paper towels?

Kroger

Target

Costco

Walmart

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What are some companies doing to regain consumer trust?

Increasing prices

Offering price cuts and value meals

Reducing product quality

Eliminating promotions

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why did many companies stop promotions during the pandemic?

They couldn't keep up with demand

They were focusing on online sales

They were reducing staff

They wanted to increase profits

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