Dynamic Pricing in Fast Food

What is the main focus of Wendy's new experiment in fast food pricing?

• Expanding restaurant locations

• Introducing new menu items

• Implementing dynamic pricing

• Improving customer service

How does Wendy's plan to adjust meal prices?

• Using real-time demand data

• By comparing with competitor prices

• According to customer feedback

• Based on the time of day

Which other companies are exploring dynamic pricing in the fast food industry?

• Burger King and Pepsi

• Subway and Starbucks

• McDonald's and Coca-Cola

• Taco Bell and KFC

What is one potential benefit of dynamic pricing for consumers?

• Higher prices during peak hours

• More predictable meal costs

• Better service during busy times

• Limited menu options

What concern might consumers have about dynamic pricing in fast food?

• Loss of meal price predictability

• Reduced menu variety

• Increased wait times

• Limited seating availability