Digital Transformation Quiz

What is the primary goal of digital transformation?

• To update company logos

• To integrate digital technology into all areas of a business

• To reduce the number of products offered

• To hire more employees

Which company shifted its focus from traditional retail to e-commerce as part of its digital transformation?

• Nike

• Puma

• Reebok

• Adidas

Which of the following is NOT a key component of digital transformation?

• Increasing physical store locations

• Customer-centric focus

• Data and analytics

• Digital tools and technology

How does Netflix use data analytics in its digital transformation strategy?

• To manage employee schedules

• To design new user interfaces

• To create new movie scripts

• To personalize content recommendations

What is the first step in the digital transformation process?

• Monitoring and continuous improvement

• Assessing the current state

• Implementing digital solutions

• Developing a digital strategy

Which company is known for integrating AI-driven self-service kiosks as part of its digital transformation?

• McDonald's

• KFC

• Burger King

• Subway

What is one of the benefits of digital transformation?

• Reduced market share

• Higher employee turnover

• Increased operational efficiency

• Decreased customer satisfaction

How has Apple created new revenue streams through digital transformation?

• By opening more physical stores

• By reducing product prices

• By selling more hardware

• By leveraging its digital ecosystem

What is a major challenge faced by companies during digital transformation?

• Lack of interest in technology

• Excessive market demand

• High costs of implementation

• Too many skilled employees

Why might employees resist digital transformation efforts?

• Lack of interest in company growth

• Preference for outdated technology

• Desire for more manual processes

• Fear of change and job security concerns